About Us

Our History

Struggle for business

My name is Noy Castillo, founder and CEO of brand40, Inc.

Uniforms have always been one of my passions. Basketball Uniforms My love for uniforms started in mini-league basketball, and continues today, 29 years later, as I play professional basketball overseas.

I remember as a player of a small division one school, in our stock-designed uniforms going up against Mighty Duke, in their custom made, top of the line uniforms. Subconsciously…you feel outclassed. You feel like you’ve shown up at the prom in a shirt and tie and everyone else is in a tuxedo. They have the edge even before the game starts.

In contrast, my first class uniform gave me that extra bounce when I played in the semi-finals of the Asian games in Busan, Korea.

Look good, feel good and play great may sound cliche, but as a player with almost three decades of uniform experience, I can personally say it is true. Our goal, simply put, is to make you look good and feel good. Your challenge is to play great!

brand40, Inc. is a family owned and operated business based in New Albany, Indiana. We design and distribute athletic uniforms. This is the perfect business for us because we want to share our love for sports and uniforms with you.


Coach Jeff Neubauer

“The players loved the throwback uniforms brand40 did for us! In fact, the uniforms were recieved so well by the Athletic Department that…


“The uniforms are great! They were Loved by our players, parents and fans. We have received numerous compliments at every tournament. The quality….

Coach Kirby Overman

“In my 38 years as a coach, I have dealt with many athletic uniform companies. brand40 has provided the best in price, quality and service.”